Logo / Corporate Identity design

VIEO Logo/Identity

The VIEO logo was designed for a high-tech company offering a hardware/software solution for maximizing processing potential within large corporate data centers. When Ellis was contracted, this start-up company was attempting to exit the start-up phase and deliver a more mature message to its audience. Our initial project was to redesign and existing logo to match those goals. Our call was to make a proper advancement of the image without destroying the existing equity within the start-up version of the logo. After a successful launch of the new identity, Ellis was then contracted to help in designing and producing collateral material, direct mail, a new website and more for the company.